If you’ve ever considered the popularity of dating outlets such as Match or Flirt.com, perhaps you’ve given serious thought to launching your very own version. But how easy would it be to design a brand new dating site, then launch it into an increasingly crowded marketplace? There’s some good news and some not-so-good news. Taking the latter first, the not-so-good news is that no matter how well your site is designed, you’ll need to be able to demonstrate a lot of verve, enthusiasm, and imagination when it comes to ensuring it has every chance of attracting unique customers and competing with rivals. But if you do have the necessary degree of business acumen, the good news is you can build your site relatively easily, using WordPress.