Pros And Cons Of Podcasts As Marketing Tools

Before televisions took over, people could sit and listen to anything on the radio. Now, the internet has taken over and revolutionized the way people choose and consume information. This gave rise to on-demand platforms like Netflix, YouTube, and Spotify where people can watch videos or listen to audios at their own time. 

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Marketing Tips to Get New Clients (and Retain Old Ones)

As an entrepreneur, you already understand that without clients, your business is as good as dead. Your business won’t thrive either if you don’t increase the customers’ base or their purchasing power. Many businesses do the hard job of getting new clients but fail in retaining them. Most activities of acquiring new clients and retaining existing ones are related.

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